Complexity, ordered.

Clarity for
decisive action.

NITSCHE.LEGAL combines Commercial Law with distinctive expertise in Media, Marketing, Transparency, AI/Data Governance and strategic negotiations.

Explore expertise

Navigate structures.

Sharpen positions.

Secure solutions.

Advice that brings together business models, contracts, governance and operational reality.

Specialised. Grounded in the wider commercial context.

01

Commercial Contracts
& Governance

Structuring and negotiating complex commercial agreements, cooperation and platform models – with precise risk allocation and effective decision-making and escalation mechanisms.

CommercialPartnershipsGovernanceRisk Allocation
02

Media &
Agency Contracts

Legal structuring of pitches and international agency models – with precise provisions on MSA, LSA and SOW, remuneration, KPIs, purchasing terms and operational management.

MediaAgencyMSA & LSAMulti-Market
03

Transparency, Audit &
Financial Controls

Audit rights, data access, benefits, rebates, value pots and cost chains – with evidence and correction mechanisms that make transparency verifiable and economically enforceable.

TransparencyAuditBenefitsFinancial Controls
04

AI, Data &
Marketing Governance

Contractual and governance frameworks for AI tools and data use – with defined responsibilities, human oversight and binding requirements for deployment across the media and marketing ecosystem.

AIDataHuman OversightMarketing Governance
05

Strategic Negotiations
& Disputes

Negotiations, renegotiations and conflict situations – from strategic positioning and securing the evidentiary basis to an economically viable solution.

NegotiationEscalationEvidenceDispute Resolution

What works together
must function as a system.

Responsibilities, verifiable evidence and effective corrective mechanisms work together – so that agreed solutions hold in practice.

When growth and transformation
require robust structures.

NITSCHE.LEGAL advises companies and multinational groups when contracts, governance and commercial interests need to be reorganised, protected or enforced.

01

Advertisers and multinational groups with sophisticated media, marketing and procurement structures

02

Businesses in growth and transformation phases building robust contracts, governance and strategic partnerships

03

Media, audit and advisory firms facing complex contractual, compliance and escalation matters

Top-tier experience.
Without the detours.

NITSCHE.LEGAL combines partner- and counsel-level experience from leading business law firms with operational General Counsel responsibility. The result is direct senior advice on business-critical contracts, governance and negotiations – independent in judgment, clear in recommendation and close to implementation.

01

Top-Tier Experience

Long-standing experience in sophisticated international matters, complex contract architectures and strategic conflict situations.

02

In-house Accountability

Advice grounded in direct responsibility for management decisions, governance and operational implementation.

03

Direct Senior Advice

Direct legal and commercial assessment – without unnecessary layers of hierarchy, delegation or coordination.

Leading law firmsNoerr · Reed Smith · HEUKING
General Counsel perspectiveLaw and execution considered together
Market perspectiveWorking with OWM – Organisation Werbungtreibende im Markenverband since 2018
International structuresMulti-market · Multi-agency · Platform models

Founded and personally led by Christina Nitsche, attorney-at-law.

Let’s make
complexity manageable.

info@nitsche.legal
Von-der-Tann-Str. 6 · 80539 Munich